Associative Trails

We develop bespoke web and mobile applications

Associative Trails is a boutique internet consultancy based on the high-speed rail link in East Kent, UK. We take pride in crafting web and mobile applications that save time and make money for our clients.

Our small size makes us great value for money. Please get in touch to arrange a free, no obligation consultation to discuss your requirements.

Services

  • Dynamic server-side programming
    Python, Django, Coldfusion, custom intranets, bespoke content management systems
  • Databases
    SQL Server, MySQL, PostreSQL
  • API integration
    Hubspot, Creditsafe, YouTube, Vimeo, Egnyte, OpenAsset, Slack, Twitter
  • Quality front-end coding
    HTML, CSS, Javascript, responsive design, Outlook add-ins, D3 data visualisation
  • Mobile applications
    HTML5, Apple iOS (iPhone and iPad), Android
  • Hosting and deployment
    Linux, Windows, AWS EC2/S3/Cloudfront, Azure VM, Apache, IIS, Nginx, AWS Elastic Beanstalk, AWS Lambda, Azure functions, Docker, Jekyll, Prometheus

Selected projects

Sling
Wonderfully easy workflows

A flexible and innovative workflow building tool enabling companies to set up and administer approval workflows for business development, procurement, and all sorts of other key processes.

Eckersley O'Callaghan Intranet
Invaluable technical information

A self-populating technical library that grew into a comprehensive company-wide information portal for one of the UK's most accomplished engineering specialists.

Old Arupians Community Website (2019)
Freshening community fellowship

A thorough refresh of one of our most venerable and successful projects. Now fully responsive and even easier to use.

Heatherwick Studio Intranet
Digging that studio scene

A bespoke company intranet for one of the UK's top design studios.

Selected clients

  • Arup
  • Ashridge Business School
  • Eckersley O'Callaghan
  • Ellipse
  • Heatherwick Studio
  • London Business School
  • Safetime
  • Scott Brownrigg
  • Sheppard Robson

Elsewhere

Recent blog posts

Human in the loop
Notes from colleagues about the client contact
The machine writes the code, the human takes the blame. Welcome to the Reverse Centaur.

Successful AI-assisted work depends on a genuine division of labour between human judgment and machine capability. What's actually emerging is something different - humans absorbing liability for machine decisions, at scale, while the companies selling the tools express concern that you aren't using them enough.

AI agent skills as pluggable knowledge
Notes from colleagues about the client contact
AI agent skills turn expert knowledge into reusable, executable workflows anyone can apply instantly without coding

This article explores how turning structured knowledge into reusable “skills” lowers the barrier to creating useful tools, shifting the focus from coding to clear thinking — and opening up a new medium for professionals to distribute what they know.

Experiments in Jupyter
Adding a Jupyter notebook to my development stack has really helped my process

When you're starting out in a new field, it can be difficult to keep experimental and production code separate. Using Jupyter notebooks in my development stack has helped me experiment and organise my thoughts without cluttering up my codebase.

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