# Gallerysmith
URL: https://www.associativetrails.com/work/gallerysmith/
Type: CMS
Summary: Great gallery websites — A fully-featured content and customer relationship management system for art galleries, including automatic image optimization.

Gallerysmith is a content and customer relationship management system for art galleries. The secure, web-based interface allows galleries to administer all the content and customer interactions on their website with the minimum of technical knowledge.

Highlights include:

- Full edit control over news, press, exhibitions, works and artist pages via a simple Microsoft Word-style rich text editor. No technical skills or specialist software required.
- Automatic optimisation and resizing of images. Saves time and expense on image editing software and training.
- Bespoke website front-end design
- Track user registrations and enquiries. User "private view" functionality allows galleries to promote specific works to specific customers.
- Newsletter authoring, emailing and automatic PDF generation for printed newsletters
- Full website usage statistics in real time
- High quality printed output via separate print stylesheets
- Content scheduling with free choice of content publish and expiry dates
- Granular administrator privileges for total security and editorial signoff workflows
- Automatic currency conversion for published prices

> “The new website will save me at least two hours a day.” — Karina Phillips, Gallery Different.

## Screens
- Bespoke gallery website: The bespoke front-end design presents a gallery's available works with filtering and sorting options.
- Image management: Each uploaded image is automatically generated into several standard sizes, tracked on this admin screen.
- Customer interaction management: Customer registrations and their private view and enquiry status are tracked together on this screen.
- Content authoring: Artist and other pages are written and formatted through this rich text editing form.
- Site usage statistics: Usage statistics rank the site's most viewed pages and most active customers over a chosen date range.
- Quality printed output: A separate print stylesheet produces a cleaner printed version of the same work detail page.