Blog archive: December 2009

An automated email that you don't mind receiving

I've just ordered some new business cards from moo.com and as always, its a joy to use such a well-designed and thoughtful interface.

There's too many things about this website that I love to list here, but the thing that really struck me this time was in the automated emails. The confirmation email you get when you place an order begins with:

Hello

I'm Little MOO - the bit of software that will be managing your order with us. It will shortly be sent to Big MOO, our print machine who will print it for you in the next few days. I'll let you know when it's done and on its way to you.

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