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How a blog post tranformed into a fully-fledged application with tens of thousands of users.

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From the blog

An automated email that you don't mind receiving

I've just ordered some new business cards from moo.com and as always, its a joy to use such a well-designed and thoughtful interface.

There's too many things about this website that I love to list here, but the thing that really struck me this time was in the automated emails. The confirmation email you get when you place an order begins with:

Hello

I'm Little MOO - the bit of software that will be managing your order with us. It will shortly be sent to Big MOO, our print machine who will print it for you in the next few days. I'll let you know when it's done and on its way to you.

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“I love the new system. You are a star!”

Cheryl Pulford, Senior Communications Officer, Arup

“The new website will save me at least two hours a day.”

Karina Phillips, Gallery Different

“Associative Trails designed and installed a system that both met and exceeded our brief...I would highly recommend them.”

Harriett Hindmarsh, Director, Sheppard Robson

About Associative Trails

A young and hungry internet consultancy based in London, UK. We like a challenge, and take pride in building web applications that save time and money for our clients. read more...

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You sound like our type of person - we'd love to hear from you. Either drop us a line or fill in our fun-packed contact form.

Vannevar Bush “Wholly new forms of encyclopedias will appear, ready made with a mesh of associative trails running through them ...”
Vannevar Bush, 1945

www.associativetrails.com